MY DESIGNER WARDROBE established in 2009 and quickly became known in Australia's fashion hungry society for offering pop up stall's and home shopping parties in QLD and WESTERN AUSTRALIA and are now SQUEALING WITH EXCITEMENT over the launch of the new website!

QLD business woman Stacey Peake relocated to Perth, WA and became one of the fastest growing fashion entrepreneurs to come out of this small business community with her innovative fashion style and sharp business sense.

Stacey explains why she’s so passionate about MDW “I love to be part of something that is ever changing and expanding with a fabulous team of girls who are fashion savvy, creative and enthusiastic about what they do. Plus I have always said I have the world's best customers who make my job so easy!"

Specialising in opulent fashion events and with the launch of the new website Stacey talks about why the formula works so well “Events are always so much fun! Each event is an excellent opportunity to showcase our designs, engage with our new clients and have the MDW team together in a social environment doing what we do best! Plus the new website gives us a chance to reach those girls all across the country and overseas who can bring MDW to their home towns! My goal is for women to feel empowered by fashion and to feel good about themselves in our clothes"

This week saw the MDW team come together for the website photoshoot - collaborating with Fashion Stylist Kathryn Edmonds, Fashion Blogger Chiara Lauren, Photographer Sam from Akute projects, Make up artist Lucy Kahlin and of course our incredibly beautiful models Holly and Elizabeth. 

To end our first blog we ask Stacey "What does Fashion mean to her?"

“What is fashion to me? Fashion is fearless experimentation on a daily basis. Fashion is waking up each day and deciding who you want to be that day based on your emotions and feelings. Fashion is a way to express yourself through texture, fabric and colours. Fashion purely and simply is an extension of one’s self.” – Stacey Peake MDW Managing Director